IWC watch brand


Florentine Ariosto Jones - an American watchmaker - created this manufacture in 1868 in Schaffhausen. Ever since, IWC Schaffhausen has had a pioneering spirit and an innovative approach.

The various collections from the IWC catalogue feature a wide variety of styles, each constituting one of the facets of the brand’s identity.

American avant-Garde and Swiss tradition

International Watch Co. was founded in 1868 in Schaffhausen by Florentine Ariosto Jones - a watchmaker arriving from Boston. The project of this man was to associate the latest manufacturing techniques mastered in the United States to the quality of the craftsmanship of Swiss watchmakers. To deliver on this project, he found ideal conditions in Schaffhausen - far from other watchmaking manufactures located in French-speaking Switzerland. There, he found modern premises, the required energy to make his machines work thanks to the hydroelectric plant located on the Rhine along with an ancestral clockmaking tradition.

After renting the premises of the Moser industrial estate and some others at the Oberhaus - one of the oldest buildings in Schaffhausen - Jones ordered the building of a new manufacture - as early as 1874 - right on the shores of the Rhine. And the head office of IWC is still there today !

From the start, the brand made a name as a manufacturer thanks to the creation of the very first Jones caliber - named after its inventor. In 1885, IWC epitomized innovation with the creation of the Pallweber pocket watch featuring a digital display for hours and minutes. By the end of the 19th century, the first IWC wristwatches appeared - featuring the 64 caliber made for pocket watches.


Always ensuring that the quality of its timepieces is beyond reproach, IWC today employs more than 1,100 employees - with 120 highly-qualified watchmakers among them - who participate in the development, manufacture and distribution of its watches.

The brand has become a Richemont affiliate in 2000 and, now, IWC has more than 900 retail outlets throughout the world and more than 60 IWC shops in cities like New York, Beijing, Dubai, Hong Kong, Geneva, Paris and Moscow.